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The Diabetic Newsletter
Description
With over 86,000 subscribers (as of 01/2010), this may be one of the most cost-effective advertising opportunities available online for advertisers interested in reaching an audience of people living with (or interested in) diabetes.
Each issue regularly features:
- Current diabetes/health news,
- 4-5 diabetic-friendly recipes,
- a diabetes or food related article,
- Diabetes Q and A,
- Diabetes 101,
- Diabetes Related Terms and Explanations,
- news about treatments, therapy, and medications,
- useful information relating to health and diabetes, diabetes & health trivia and/or Healthy Cooking Advice.
Audience
- people living with diabetes
- diabetes caregivers
- parents, spouses of diabetics
- health conscious consumers seeking healthier recipes and healthy cooking tips
- food and cooking enthusiasts
- overweight people and/or people with weight related health issues
- people looking for healthier and lower-carb recipes
Benefits
- highly targeted audience
- exclusive sponsorship with top of email location
- email marketing offers consistantly higher response rates
- highly responsive audience coupled with industry-wide success with email advertising makes this an enormous promotional tool
- cost-effective
- frequency discounts
- ability to change ad copy on an issue to issue basis (2 day lead time required).
- Effective CPM beats anything comparable online
Available Advertising Products
Website: DiabeticNewsletter.com
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